The always good Pocket Gamer returns to San Francisco, June 27th and 28th. We will be there and participating in a couple of sessions.
Ted Verani will share insights gained from working with customers in offering Annuities (or, subscriptions) to their players. An annuity is a great way to tap into planner behavior and reach those players that do not buy on impulse but rather will plan their purchases to get a big discount.
Ted’s talk will be a more practical how-to session around “How to Design a Simple Annuity.”
Bill Grosso will also be at Pocket Gamer and moderating a panel on “Designing Mobile Games for Optimal IAP”. Joining Bill are the Heads of Studio for King and Sega who will share lessons learned from creating great games that also monetize.